In what scenario would a company favor an overnight offering over a marketed offering?

In a scenario where raising funds quickly is essential, a company would favor an overnight offering over a marketed offering. An overnight offering allows a company to tap into capital markets with minimal lead time, often using existing demand from previous investors or engagements. This is particularly advantageous when the company needs to access funds promptly, perhaps to seize a timely opportunity or to address immediate financial needs.

In contrast, a marketed offering typically involves a longer preparation period, including roadshows to build investor interest, which could delay access to the necessary capital. Therefore, the speed and efficiency of the overnight offering make it a preferred choice in urgent financial situations.